📍 Venue: Krishnanagar and Beherampore
🗓️ Date: June 15, 2020
🏠 On Behalf Of: Samanta Automobile
The Bengal Eyes successfully conceptualized and executed a high-impact Vibrant Display Mobile Van Activity for Samanta Automobile across Krishnanagar and Berhampore. Designed as a strategic Below-The-Line (BTL) marketing campaign, the activation aimed to maximize brand visibility, strengthen customer engagement, and create direct interaction with target audiences in key market locations.
Our team managed the campaign end-to-end, including route planning, mobile van branding, promotional activities, field operations, audience engagement, and on-ground execution. The campaign effectively showcased the brand’s presence while generating awareness and strengthening market reach through targeted promotional activities.
This successful activation demonstrates The Bengal Eyes' expertise in BTL marketing, mobile van promotions, roadshow campaigns, brand activation, outdoor advertising, experiential marketing, and on-ground promotional events. Through innovative execution and strategic planning, we help brands connect directly with their audiences and achieve measurable marketing impact.
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